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You can make a lot of money online if you know how to market your sites. The secret to selling websites at high prices is to increase its perceived value. Here are some tips on how to do so.

Tip 1: The value is in the domain name.

The domain name is probably to most valuable aspect of a website. A good domain name is a name that is easy to remember. That means it should sound catchy, and preferably mean something. At first glance, the domain should stick. A forgettable domain that means nothing would fetch a very low price. This is the first thing that buyers see when they buy a website. What is the domain name? Is it catchy enough? Is it brandable?

Sometimes, experienced internet marketers register domains that are keyword rich. These domains are hard to come by. And if you can grab hold of keyword rich domains, do so immediately and don't let the opportunities pass you by! The reason is that these domains tend to rank easily in search engines. If it's an exact match domain, then there is a very high chance that the site will rank in the top three positions of the search engines. That will surely boost the value of the website you are trying to sell.

Tip 2: How different is your website?

In other words, your website should have its own competitive advantages. Do you have unique and original content? Do you have guest bloggers who are experts in the niche offering their valuable advice? Do you have tools that are hard to find elsewhere? These elements will increase the value of your website.

Tip 3: Show your traffic.

A website is worth a lot lower if you can't show that you are receiving targeted traffic. You are trying to show that your site is an established site, and not a fly by night website. It has a history, and people know about this website. It is also receiving targeted free traffic from all major search engines. Share your Google Analytics info when trying to sell your website. The more traffic you have, the more expensive the site will be. Buyers will be willing to pay a lot more for an established website with traffic.

Tip 4: Show revenue proof.

Don't be afraid to hide your revenues. When you are trying to sell a website, now is the time to show all revenue sources. The more income you can show, the more the site will be worth. Make sure you monetize your site properly before you put it up for sale. Several hundred dollars in income can mean a few thousands dollars difference in transaction price.

Keep the above in mind when selling a website. If you get lucky, you may just end up selling the site at twice its value.

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